Who I Am
Propelled by the great fortune of original ‘Mad Men’ parents, I was steeped in stories, ideas and concepts from a very young age. This foundation set the path for a courageous and curious co-creator. A collector of ideas, possibilities and people. Compelled to seek out what’s interesting, thinking independently, solving creatively and swimming against the proverbial tide.
Pre-dating the philosopher and organisational behaviourist Charles Handy’s seminal book, ‘The Age of Unreason’, I set my sights on collecting a portfolio of portable skills and experiences early. This diagnostic toolkit has substantially grown over time, dedication and opportunity.
Fast forward to today and I understand fundamentally how brands and people behave. I’m fascinated by the growth potential that creativity affords businesses and organisations. How to strike upon an idea or a concept, shape and evolve it, articulate and successfully deliver it. In short, how people and their brands grow.
I offer a unique and fresh perspective on all sorts of creative and commercial growth opportunities and challenges. I unlock growth by bringing clarity to the thinking, the ways of working and the delivery. I surface insights by shining a light on where the focus is really needed.
I do this with 3 hats
I’ve been doing this stuff for 35+ years across 50+ brands within publishing, retail, consumer products and services, fashion, luxury and lifestyle, entertainment and not-for-profit sectors. Big companies and start-ups. Client and agency side.
By providing outside insight I create space for new ideas, different thinking and fresh ways of working, re-energising your work and workspace - your brands and your people.