Strategist

I am a natural insight seeker and strategic problem solver. I think more broadly to generate ideas and I thrive on joining the dots, on connecting the previously unconnected, and unearthing hidden insights.

I find order in confusion and complexity. I know what to explore and what to ignore. I seek those nuances that force a difference and I hone in on what’s really needed and bring a laser beam focus to the curation. As an independent professional, I bring a fresh neutral perspective to your thinking. Outside insight to help you rethink, rework and re-energise thoughts and ideas.

My approach is in 3 distinct phases:

INVESTIGATION

INCUBATION

INSIGHT

I help clients for example:

• Simplify complex challenges to bring clarity

• Align conflicting or competing strategies to deliver

• Frame early thinking to give it shape

• Surface stakeholder insights to ensure the focus is the right one

• Scope, challenge or write the brief (it all starts here)

• Validate a course of action

• Spark ideas in co-creation

• Articulate a compelling proposition

• Challenge the scope of ambition

• Develop the story behind the strategy